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Friday, October 17, 2014

Extreme (Sears) Couponing

If you're a fan of the show Extreme Couponing, then you'll know how frustrating it is to be living in the Philippines, where couponing is practically nonexistent.

So when I was contacted to write a sponsored post for the online store of Sears, I readily said yes, just to see if I could make like those people featured in Extreme Couponing. Imagine, having to shop and not paying a cent! (Sometimes the store even has to give you back a rebate, all because of coupons.)

(From salon.com)

I decided to check out the Sears deals - after all, I'll need my coupons if I'm going coupon shopping. (And without having to drag around a big binder, like those that I see on the show.) Just access the link, and it's your gateway to the best Sears coupons.

Reading through the store's description, Sears has been immortalized in American culture because it was mentioned in the hit show The Brady Bunch, and since then, Americans have come to recognize Sears as their preferred one-stop shop, whether it's for home, work, do-it-yourself or even fitness equipment.

I decided to check the discount site's claims by combing through the various Sears deals and Sears coupons I could find. (After all, if I'm going to give a fair review, I need to "go through the process" so to speak.)

A Sears coupon for appliances? Check.

A Sears coupon for kids' clothing and accessories? Check.

One for sports and fitness items? Check.

On jewelry? Check.

Patio furniture? Check.

One of the newest - and I dare say, innovative - features that Sears gives its customers is the In-Vehicle Pickup, advertised with these words: "Stay in your car. We'll come to you." Imagine, you don't have to sweat it out with the rest of the shopping public; just drive to the store, they'll probably have some kind of identifier for you and your car, and your orders will be brought to your car. (I'm not sure if that will work here in the Philippines, though: there might be robbers waiting to pounce on store employees while they are walking or taking your orders to your car.)

But strangely, it begs the question: why bother?

And I ask that because on several Sears coupons, they include free shipping for orders and purchases made with the coupons online! Why spend for gas, precious time and effort going all the way to the store, when it can be delivered to your doorstep, free of charge, with the right Sears coupon?

In fact, the best draw of shopping online is that you don't have to leave home to shop!

And the Sears website is a smorgasbord of items for every thing you expect to find in a well-stocked department store: from appliances, baby stuff and beauty products, to home improvement items and toys and games, they've got it.

Sears started out as a mail-order catalog, and their business grew so much, at one point their catalogs were known as the "Consumers' Bible". Until recently, they were the number one retail company in America, and given this rich heritage, it makes perfect sense for them to offer online shopping - after all, isn't that really just catalog shopping in electronic form?

Couple this with the fact that this generation is a wired one - even our country, supposedly a Third World one, is also well on-point with this trend, so imagine how indispensable it is to be online in the US, as well as a desire to look for the best deals possible, and it is to your advantage to look for the best Sears deals that you can find. Even our ways to pay have evolved - now everything is done electronically and without even bringing out any cash (which would make the physical wallet superfluous, haha) because of the new ways consumers are buying.

Sears has maintained top position in the retail industry because of its willingness to incorporate changes as they come. And by combining online shopping with their Sears deals, it's no wonder they are now an institution, even for a mobile, current generation.

2 comments:

  1. Hi,

    Sorry if I may have posted this incorrectly, but just wanna ask if you have already been paid by Nuffnang for this post? Coz I haven't been paid yet...

    ReplyDelete
  2. Hi,

    You may just send your reply by commenting on my blog at veronizm.blogspot.com.


    Thanks.

    ReplyDelete